We witness a new 'trend' sweeping social media every day, each carrying innovative ideas and experiences. Among these winter innovations, an unconventional drink has emerged, combining the warmth of coffee with a spicy kick from chili pepper. It's chili pepper coffee. A ski resort in the Chinese city of Zhongli created an unconventional drink that sparked a wide response on social media during the winter season. The drink is served inside hollow chili pepper pods. The drink is available at several local ski resorts, where the chili pod is hollowed out and used as a natural vessel for pouring hot coffee inside. It's an experience that combines a striking visual appeal with a unique flavor, according to Chinese media. The creators of the idea say that the combination of coffee's warmth and chili's flavor gives the drink a distinctive taste that attracts visitors seeking new experiences. Social media users widely shared videos of the drink, leading to increased demand for it, especially among tourists and skiing enthusiasts who visit the area during the winter season.